You’re shopping at the mall, and a friendly salesperson follows you around, noting your favorite stores and items. Creepy, right? Well, in the online world, a ‘Tracking Cookie’ is like that salesperson, but it’s a tiny piece of code that tracks your digital footprints. As you browse the internet, these cookies keep an eye on the websites you visit and remember your preferences. They help make your online experience more personalized, showing you ads and content tailored just for you. So, even though tracking cookies might seem a bit nosy, they’re just trying to give you the best shopping spree ever!